Our Journey: From Humble Beginnings to IndustryLeaders
Welcome to our world of high-quality wool shawls! What started as a small family business
in 1992 has grown into one of the leading names in the shawl industry. We are Shehbaz
Ahmad and Haji Nawaz, two brothers with a shared passion for wool shawls and a dream
to bring the best of traditional craftsmanship into the modern world.
Our story began in the heart of Jalalpur Jattan, Gujrat, a town long known for its beautiful
shawls and blankets, even before 1947. Despite the challenges we faced, including a lack
of machinery and resources, we were determined to preserve the timeless tradition of
shawl making and take it to new heights.
The Early Struggles & Breakthroughs
In the beginning, we had to rely on hand looms, and the work was labor-intensive and time consuming.
The traditional methods of spinning thread on the Charkha (spinning wheel) meant that the quality of
the thread was inconsistent — some parts thick, others thin. But we didn’t let these hurdles stop us. With
determination and a clear vision, we pushed forward, step by step.We were able to scale our operations
and introduce power looms to increase production. This was a game changer for us. Then came the next
breakthrough: replacing the traditional spinning process with advanced machinery imported from Germany.
Fully computerized, this machinery enabled us to produce thread with perfect consistency and superior quality, which significantly improved our shawl products.
Pioneering the Industry’s Growth
In a market where shawl dyeing was only available in Lahore, we saw an opportunity to make things easier for our customers. We decided to bring the dyeing and pressing process closer to home. By purchasing and setting up our very own dyeing unit in Jalalpur Jattan, we made it possible for customers to get their shawls dyed and pressed locally, saving them time and money. The response was overwhelming, and our move helped the local industry grow, as others followed suit and set up similar units.
Today: Quality, Innovation, and Customer Satisfaction
Fast forward to today, and we are proud to offer over 15 different categories of men’s shawls, available in an array of colors and styles. Our handmade women’s shawls are created with intricate designs that add a touch of elegance to every outfit. And to meet the growing demands of our customers, we’ve introduced Wool Suits — offering the best quality at affordable prices. But we don’t just stop there. Our journey has taken us far beyond the borders of Jalalpur Jattan. Our shawls now reach Peshawar, Rawalpindi, Islamabad, Swat, Kalam, and even Afghanistan, as well as other countries. We are proud to supply bulk orders to wholesalers who trust us for quality and consistency.
Why Choose Us?
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- Expert Craftsmanship: With over 30 years of experience in the industry, we
combine the best of traditional craftsmanship and modern technology.
- Expert Craftsmanship: With over 30 years of experience in the industry, we
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- Quality You Can Trust: Our machinery is state-of-the-art, ensuring every shawl
meets the highest standards of quality.
- Quality You Can Trust: Our machinery is state-of-the-art, ensuring every shawl
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- Affordable Excellence: Whether you’re shopping for a single shawl or a bulk order,
we guarantee the best prices without compromising on quality.
- Affordable Excellence: Whether you’re shopping for a single shawl or a bulk order,
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- A Personal Touch: As a family business, we value each of our customers and aim to
provide a personalized experience, whether you’re visiting us in person or ordering
online.
Visit Us and Experience the Quality
If you’re ever in the area, we invite you to visit our factory and outlet in Jalalpur Jattan,
Street Gala Raiz Dar, to see how we craft every shawl with care and attention to detail.
Whether you’re looking to start your own business or simply want to purchase the finest
shawls, we’re here to help. You can contact us directly at +92 300 6267 431 (available on
WhatsApp) or through our website. We provide services across borders and are always
happy to assist.
Join Us on Our Journey
From our family to yours, we’re honored to be part of your shawl story. Visit our website to
explore our full range of shawls, wool suits, and more, and discover why we’re known for
delivering only the best
- A Personal Touch: As a family business, we value each of our customers and aim to